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Men Need Clothes; Women Need to Look Sexy:...
Men Need Clothes; Women Need to Look Sexy: Dr Lisa Wade
"Women are presented too often not as consumers of the product, but part of the product – a sexy body sexily getting ready to surf, or a sexy body sexily wearing American Apparel. We’re used to seeing women look sexy and undressed in ads, while men in ads tend to just wear the clothes properly while also looking handsome in the face area." Caitlin Welsh
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